
Digital Signage
Digital signage is the display of multimedia content on electronically controlled displays. Digital signage has a number of benefits over traditional static signs. The most important of which include:
- Signage can be updated on the fly through a digital signage network without having to interact with the signs physically.
- Unlike the content on static signs the multimedia dimension offered by digital signage makes content more engaging, more informative and more targeted.
- Digital signage can be interactive through touch screen technology and other interactive technologies.
- Digital signage has been shown in a number of studies to offer a better ROI.
Digital Signage Content
There is a great deal of content you can add, collectively or individually to a digital display. You can add the following elements:
- Images
- Video Clips
- Flash movies and applications
- RSS Feeds
- Dynamic tickers/crawls
- PowerPoint files
- Website URL’s
- Live Video Capture (DVD, Web Cams and CCTV etc.)
- Live analogue and digital television
- XML, text files and ODBC data text feeds
More Terms:
Quicklinks
News
| Mediacaster powers Hello Mojo "ii-stations" during 2010 FIFA World Cup™ Thursday, 10 June 2010 Urban media practitioners, Hello Mojo, have selected Isenzo’s digital signage software to power integrated information stations (ii-stations) situated in high traffic locations across South Africa. |
| Isenzo Releases Mediacaster 3.0 Service Pack 1 Thursday, 03 June 2010 Mediacaster 3.0 Service Pack 1 has been released adding numerous exciting new features as well as fixing some bugs. |
Digital Signage
